"The spring breeze freshens the faces of the roses"
The Rose has always been a symbol of beauty, youth and health. This royal plant has a special place in people’s hearts from ancient to modern times and is part of romantic stories, legends and tales, which intrigue readers to this very day. The unparalleled aroma, delicate tenderness and unique qualities of this nature’s gift bring the feeling of luxury, health and happiness.
Having journeyed from India and Persia, through many countries and uncertainties, the rose has found its home in the mild climate and fruitful land tucked in between the sunny mountains of central Bulgaria. This is one of the few places on earth blessed with perfect conditions for growing the oil bearing rose - Rosa Damascena. In this region, known as the Rose Valley, production of rose oil dates back to the 16th century, while in the 19th century Bulgaria becomes the world leader in its manufacturing. The Rose is closely tied to Bulgaria, as it is present in different symbols of the country. Each year during the rose harvesting months of May and June, the rose carnivals tell the ancient traditions of flower gathering and oil making - traditions saved to this very day.
The Bulgarian Rose has a deep and strong aroma and from its flower we produce the finest rose oil. The gathering of the rose petals is a very delicate and labor-intensive process as it is done by hand while exercising great care. This occurs in the early hours of the morning, just as the flowers are blossoming and the essential oil they contain is as its highest concentration. Over 3000 kilograms of hand-picked rose petals are needed to produce just 1kilogram of rose oil.
Referred to as “liquid gold”, for its unique properties and high price, the rose oil is a natural elixir with uncountable list of benefits. It contains minerals, vitamins and antioxidants, which have calming, anti-inflammatory and nourishing effects. Maintains high levels of hydration of the skin, while making it soft and tender to the touch. Aromatherapy with rose oil reduces the levels of cortisol (the stress hormone) and has a positive effect on depressive states.
The Bulgarian Rose Oil is a fragrant pleasure for the senses. In the past available only for the upper echelons of society, today it is used by the top cosmetic and perfume brands world-wide. The products, based on natural rose oil protect the skin from the natural elements and the stress of daily life. They offer nature-based therapy for the body and soul and help them preserve their vibrance and beauty.